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Mulji's
Project type
Branding and Identity Design
Date
October 2025
Location
Mumbai
Built on precision-driven manufacturing and enduring industry partnerships, Mulji has grown steadily as a family-led enterprise spanning three generations.
From&To was commissioned to reimagine their brand identity for the modern era. The strategic foundation of the new system is inspired by the founder’s original signature—a powerful symbol of continuity passed down from grandfather to father to son. Balancing historical legacy with contemporary relevance, the identity is anchored by a commanding cobalt blue, signaling trust, institutional longevity, and Mulji's signature understated premium quality.












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